AI Tools for Marketing
TL;DR
We track 29 AI tools well-suited to marketing, led by ChatGPT.
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Marketing teams use AI across the funnel — copywriting, image and video creation, presentation design, and workflow automation — to produce more campaign assets with a smaller team.
ChatGPT
The most widely used AI chatbot for writing, coding, and research.
Claude
Anthropic's AI assistant known for careful reasoning and long context.
Gemini
Google's multimodal AI assistant integrated across Search, Workspace, and Android.
Midjourney
AI image generator known for painterly, high-aesthetic output.
DALL·E
OpenAI's text-to-image generator, built into ChatGPT.
Runway
AI video generation and editing suite for filmmakers and creators.
Pika
Fast, approachable AI video generator for short clips and effects.
HeyGen
AI avatar and video translation platform for marketing and training.
ElevenLabs
High-quality AI text-to-speech and voice cloning platform.
Descript
Edit video and podcasts by editing a text transcript.
CapCut
Free, mobile-first video editor with AI-powered effects and captions.
Jasper
AI copywriting platform built for marketing teams and brand voice.
Copy.ai
AI copywriting and workflow tool for marketing and sales content.
Writesonic
AI writing platform with SEO-focused content and chatbot tools.
Canva Magic Studio
AI design tools built into Canva for images, video, and writing.
Adobe Firefly
Adobe's generative AI for images, vectors, and video, built for commercial use.
Ideogram
AI image generator known for accurate text rendering in images.
Suno
AI music generator that creates full songs with vocals from a text prompt.
Gamma
AI tool that turns text or a prompt into a designed presentation, doc, or webpage.
Beautiful.ai
Presentation software with AI-guided design that auto-adjusts layouts.
Zapier AI
No-code automation platform with AI steps and a natural-language agent builder.
Framer AI
AI website builder inside Framer's professional design and publishing tool.
Looka
AI logo maker and brand kit generator for small businesses.
Topaz Labs
AI upscaling and enhancement software for photos and video.
Murf
AI voiceover generator for videos, presentations, and e-learning.
PlayHT
AI text-to-speech platform with an API focus for developers.
Krea
Real-time AI image and video generation with live canvas editing.
Opus Clip
AI tool that turns long videos into short, viral-ready social clips.
Frequently asked questions
Which AI tools do marketing teams use most?+
Writing tools like Jasper and Copy.ai, image tools like Canva Magic Studio and Adobe Firefly, and automation platforms like Zapier are among the most commonly adopted by marketing teams.